Vera Bradley: No Longer Your High School Sweetheart

We know Vera Bradley as those printed cotton lunch bags that the popular girls brought to school or the lanyards you stuck your college ID in, but Vera Bradley doesn't want you to remember her that way. Vera Bradley CEO Rob Wallstrom has a five-year plan that will completely makeover the brand as you know … Continue reading Vera Bradley: No Longer Your High School Sweetheart

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Celebrity Collabs

Lately, we've been seeing a ton of mashups among brands and celebrities or other designers: Gwen Stefani and Urban Decay MAC Cosmetics and Caitlyn Jenner Rihanna and Manolo Blahnik Pharrell and Adidas The list goes on.. It seems like big brands that have been around for a while are venturing┬áto find someone "current" that can … Continue reading Celebrity Collabs